We recently heard the news that Foodora has decided to pull out of Canada's market. This came as a surprise as under today's social distancing rules, food delivery represents the only way to get food from restaurants and therefore, has increased dramatically. In the video below, I explain why Foodora is leaving the market in what would initially seem to be a golden opportunity moment.
Recommended citation format: von Massow, M. "Why is Foodora leaving and what does it mean for food delivery in Canada". Food Focus Guelph (84), Department of Food, Agricultural and Resource Economics, University of Guelph, May 1st, 2020.
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